Therefore, if you’re eBay ad has been viewed by 100 visitors and you have made 5 sales, your conversion rate is 5%.
The average conversion rate is around 2-3% and varies depending on the device.
What is a good sales conversion rate?
But what is a good conversion rate? Across industries, the average landing page conversion rate was 2.35%, yet the top 25% are converting at 5.31% or higher. Ideally, you want to break into the top 10% — these are the landing pages with conversion rates of 11.45% or higher.
What is a good sell through rate on eBay?
What’s considered a good sell-through rate on eBay depends greatly on the type of products sold and the seller’s expectations. However, it’s generally considered that 80% is excellent, while anything below 40% is a cause for concern. Keep in mind that these totals will vary depending on what you’re selling.
How can I increase sales on eBay?
11 Ways to Improve eBay Sales
- What Is Cassni and Why Should eBay Sellers Care?
- Include 8-12 Photos per Listing.
- Offer a 30-Day Return Policy.
- Write Titles for a Human Buyer, Not a Computer Search Engine.
- Complete All Item Specifics.
- Offer Free Shipping When It Makes Sense.
- Run Sales With Markdown Manager.
- Reset the RSS Feed.
What are impressions and clicks on eBay?
Impressions — the number of times your listing appears to potential buyers in a search. Clicks — the number of times buyers have clicked on your listing. Click-through — a percentage based on total clicks divided by total impressions. Sold items — the number of times buyers purchased an item from your listing.